well the spec we quote could be as long as the page the text would also have to incluode the terms and conditions and what purchase option they are looking for which could include lease purcahse, outright purchase or hire and obviously relevent text for that. My boss wants to have the spec for each truck sit directly next to the picture becuase this next one is huge and if we are going to include 20 images in an email using our current method it can be hard for the customer to pick out the correct truck.

i'm thinking some sort of diagram or family tree type of layout (thinking out aloud here)

the major problem here is which would attach several shots of the forklift for each spec or truck so they can get an overall view of it so thats why i say this next one will be huge.