Hi JBaker,

Yes, you can do that. You can even have multiple pages of content, including pictures, in the IF field's output. You just have to be careful to attach the field to the following paragraph. You could use a field code like:
{IF{REF Dropdown1}= "MyStringStart*" "Introductory Text¶
Bullet 1¶
Bullet 2¶
Bullet 3¶
Bullet 4
" "¶
"}
where the ¶ represents an actual paragraph break. Be aware also that, if you're using 'proper' bullets instead of manually-typed bullet characters, they may not show up in the field code.

__________________
Cheers,
Paul Edstein
[Fmr MS MVP - Word]