This simple snippet should do it. Just set the EvalCol to the column letter containing Gel and 1410.01.
Code:
Sub InsertRow()
Dim CheckRow As Long, EndRow As Long, CheckString As String, EvalCol As String
EvalCol = "G" 'Set this to the column you need to evaluate keep it in quotes
EndRow = Range(EvalCol & 50000).End(xlUp).Row
For CheckRow = 2 To EndRow
CheckString = Range(EvalCol & CheckRow).Value
If CheckString = "1410.01" Then
Range(CheckRow + 1 & ":" & CheckRow + 1).Insert
End If
Next CheckRow
End Sub