There are a number of questions to be asked before determining how best to meet your needs. However, my recommendation would be to find a local source who can create a template for you that will minimize the work you need to do. This could be fairly simple, or it could include a number of fields that would draw in linked images, fill in estimate data through a linked Excel sheet, etc.

Word is not the first application that comes to mind for a product catalogue, (InDesign fits the bill better), but if you don't need anything very sophisticated, Word can serve. However, without facility in creating the template, you will likely end up expending considerable time and effort.