Does anyone know if there is a way to tell MS Word Mail Merge to retrieve data from a specific cell in my excel database?

In otherwords, I am using excel, but not in the typical sense where each row represents a different individual. Rather, in my database each sheet represents a different event. I want to tell mail merge to retrieve the information that is found in cell "C2" on Sheet 2 (which I renamed "Event 1").

Thanks!!!