Hi there, I'm not sure if anybody still visit this thread but my problem comes from one of the 'solution' which i downloaded from here.
I have the dropdown list figured out, where value is different from display name (under the Content Control Properties).
My problem is, what if I want the value to be the same for some of the display names (about more than 5 of them, so inserting "space/blanks" isn't ideal)?

Example:
(Dropdown selection) Roundhouse Nurseries
(Value) Phone: 08 1111 1111 | Country: USA

(Dropdown selection) Smiths Wholesales
(Value) Phone: 08 3333 3333 | Country: USA

(Dropdown selection) Roundhouse&Smiths Wholesales
(Value) Phone: 08 3333 3333 | Country: USA

Thanks so much in advance!