Thanks,

I found my new style, added it to the quick style list, and checked it.

Times New Roman, Size 12, Bold.

I selected "New documents based on this template" (but it reverts back to "only in this document") Then I re-saved the template.

Im using it in a place holder.

Anyway, I opened a document from my template and gave it a whirl. One of the place holders was bold and one was not bold. Strange? I'll try deleting it and doing it again.